DoMyShoot Helped This High-End Wig Seller Get Consistent, Professional Imagery Without Spending on an Expensive Photo Studio
About the client
The client is an online luxury wig store dedicated to providing its customers the highest quality human hair products. The business, called Wig Chicks & Co., is run by a former hairdresser who handles the business operations along with her daughter who is a beautician.
Its range of products includes everything from toppers to full wigs and all the tools and accessories in between. Made from 100% human hair ethically sourced from all over the world, each product is individually designed and thus, no two products are identical.
Wig Chicks & Co. sells its products through their Shopify store as well through social media platforms like Instagram, Facebook, and Tik Tok. Although primarily focused on US markets, the company is now looking to expand to other countries as well.
Key challenges faced
Before incorporating DoMyShoot into its photography workflow, the client faced some key challenges like –
- High costs associated with hiring professional photographers and photography studios
- Inconsistent images with DIY photoshoot that looked unprofessional
- Too many shadows when clicking photos by themselves
- Costs associated with purchasing different props for photography
- An overall inconvenient photography workflow
How we helped
We simplified the photography workflow for the client, making the entire process seamless and hassle-free.
Existing workflow
Buying different props for the photoshoot
Setting up different backgrounds
Self-editing the raw images
Using the images for catalog listing or social media
Inconsistent images and an unprofessional look
Workflow with DoMyShoot
Using the DoMyShoot app to click product photos
Benefiting from the in-app guides to get consistent clicks
Getting professional-looking and high-quality product images within 24 hours
Using the photos for catalog listing or social media
A boost in sales along with brand building
Key benefits offered
Here’s a look at the key benefits that the client had after using DoMyShoot –
- Professional-looking product photos that matched the brand persona
- Cost reduction by as much as 80%
- Crisp and precise images with clear backgrounds
- A simplified photography workflow
Here’s what the client had to say about DoMyShoot
“It’s amazing. Your product makes our product look good.
Clicking product photos on our own was such a hassle. At one point, we thought there’s got to be an easier way. So, we searched Google and DoMyShoot came on top. We tried it, and fortunately, we have never looked back since.
DoMyShoot ticked all the boxes that we wanted. It’s easy to use and lowers our photography cost. Most importantly, it makes our products look professional and refined.”
Conclusion
DoMyShoot helped the client simplify their workflow that was unoptimized and tedious initially. It delivered refined and high-quality eCommerce product images without having to spend on hiring professional photographers or studios.
We also created many custom backdrops for the client, giving a further boost to their brand aesthetics.
